Inspirational Stories. Amazing People. Remarkable Brands.

Celebrate Summer with a Fresh Face

Summer is fast approaching. And with the start of a new season, why not opt for a new seasonal makeup routine comprised of organic/natural makeup that gives your face that sun-kissed glow through the warm months? We decided to create one of our favorite looks and give you a detailed account of some of our […]

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Recycling What They Use

We are, or at least we have been a vast waste-producing species. Globally, we generate around 1.3 billion tons of waste a year between us, with this figure predicted to rise to around 2.2. billion by 2025. Western nations, where consumerism still runs high, are among the worst offenders and some of the biggest corporations […]

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Brand Feature: Fjallraven – Forever Nature

I am currently at The End of World, in a small town called Ushuaia in the Argentinian side of Patagonia which fits particularly well with the timing of writing this article. I’ve been on a world trip for over a year now, immersing myself in cultures and learning about people and how the way we […]

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Why are we not moving fast enough to solve societal issues?

In 2016, the non-profit sector reported a growth of 20% over the last 10 years compared to a growth of 2-3% in the for-profit sector. (Source: So with so many non-profits launching every year that are focused on solving major concerns in our world, the questions we have is — Why are we not moving […]

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My Special Relationship with Earth Day

In exactly 2 days, the entire world will be coming together to celebrate a special event on a day we’ve dedicated to our planet and our commitment to its well being and preservation – that day is April 22 and the event is Earth Day. Earth day and I have a special relationship because of […]

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Buying Social Good Products: Is Your Money Really Having an Impact?

We live in a world where an increasing number of people are caring about the social impacts of the products they purchase. Many companies too have gotten on board with these ideas and are producing more eco-friendly and ethical products as well as developing Corporate Social Responsibility (CSR) programs. From Fair trade coffee to energy […]

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Submitting a Social Good Brand or Product on Miigle+

A key objective of us building Miigle+ was to make it easier for people to discover amazing brands that match their social or environmental values. That said, we also believed that the best way to succeed in that initiative was to allow people to submit brands or products that they also thought should be listed […]

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8 Celebrities You Didn’t Know Helped Start Philanthropies

Personally, I find the concept of celebrities supporting a cause a bit interesting. Don’t get me wrong, I think it’s great to see people use their fame to positively impact the lives of others or give fuel to a movement. That said, I can never help but wonder if they are doing it for the […]

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Buying Social Good: Products, People and Nature in Perfect Harmony

Imagine a world where purchasing power was centered firmly around notions of environmental protection, human rights, fair trade and community development. A world where brands competed with each other to attract the attention of consumers based on social and ethical platforms, and the top performing and most respected brands were not those with the largest […]

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Together, we can change the world.