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100 Percent Pure

Cosmetics that is 100% organic. 100% cruelty free. 100% free from artificial colors, fragrances, chemical preservatives & all other toxins.

100% Organic Cause Supporting Eco-friendly Vegan

The clue is in the title! 100 Percent Pure info is an organic cosmetics and beauty firm based in Northern California. 100% organic. 100% cruelty free. 100% free from artificial colors, fragrances, chemical preservatives and all other toxins.

The 500+ product range includes everything from vegan cosmetics, aluminum-free deodorants, deep cleansing scrubs, nail polish and cruelty free makeup brushes. 100%Pure is the only cosmetics company that uses fruit and vegetable pigments to color cosmetics, which compared to the synthetic dyes usually used, host a multitude of naturally occurring benefits in the form of antioxidants and vitamins. This healthy line of nourishing personal care items is made with only the highest quality ingredients.

The brand is passionately against animal cruelty. All products are vegan (or vegetarian when honey is used) and never tested on animals. The company also donates to various animal charities and plan to open up animal sanctuaries in the future. And it doesn’t stop there!

All formulas are biodegradable and packaged in environmentally friendly packing materials using non-toxic vegetable inks for printing. Shop here and your wallet, the environment and animals everywhere will thank you.

“Beauty as pure as it is powerful. Truly health food for your skin.”

100 Percent Pure

Cruelty Free Angled Contour Brush F30

$19.00

100 Percent Pure

Cruelty Free Small Stippling Brush F10

$19.00

100 Percent Pure

Cruelty Free Contour Brush #5

$15.00

100 Percent Pure

Gemmed Luminizer: Moonstone Glow

$35.00

100 Percent Pure

Gemmed Luminizer: Rose Gold

$35.00

100 Percent Pure

Fruit Pigmented Luminizer

$35.00

100 Percent Pure

Cocoa Pigmented Bronzer – Cocoa Gem

$35.00

100 Percent Pure

Cocoa Pigmented Bronzer – Cocoa Glow

$35.00

100 Percent Pure

Fruit Pigmented Pretty Naked Palette II

$45.00

100 Percent Pure

Cruelty Free Blush Brush F20

$19.00

100 Percent Pure

Fruit Pigmented Water Foundation

$39.00

100 Percent Pure

2nd Skin Concealer: Creme Olive Squalane + Fruit Pigments

$29.00

100 Percent Pure

2nd Skin Concealer: White Peach Olive Squalane + Fruit Pigments

$29.00

100 Percent Pure

2nd Skin Concealer: Sand Olive Squalane + Fruit Pigments

$29.00

100 Percent Pure

2nd Skin Concealer: Peach Bisque Olive Squalane + Fruit Pigments

$29.00

100 Percent Pure

2nd Skin Concealer: Golden Peach Olive Squalane + Fruit Pigments

$29.00

100 Percent Pure

2nd Skin Concealer: Toffee Olive Squalane + Fruit Pigments

$29.00

100 Percent Pure

2nd Skin Concealer: Cocoa Olive Squalane + Fruit Pigments

$29.00

100 Percent Pure

Fruit Pigmented Brightening Concealer: Creme

$25.00

100 Percent Pure

Fruit Pigmented Long Lasting Concealer: Peach Bisque

$25.00

100 Percent Pure

Fruit Pigmented Long Lasting Concealer: Golden Peach

$25.00

100 Percent Pure

Fruit Pigmented Long Lasting Concealer: Toffee

$25.00

100 Percent Pure

Fruit Pigmented Tinted Moisturizer: Peach Bisque

$45.00

100 Percent Pure

Fruit Pigmented Tinted Moisturizer: Golden Peach

$45.00

100 Percent Pure

Fruit Pigmented Tinted Moisturizer: Toffee

$45.00

100 Percent Pure

Fruit Pigmented Tinted Moisturizer: Mousse

$45.00

100 Percent Pure

Fruit Pigmented Tinted Moisturizer: Cocoa

$45.00

100 Percent Pure

Fruit Pigmented Cream Foundation: Alpine Rose

$45.00

100 Percent Pure

Fruit Pigmented Cream Foundation: Creme

$45.00

100 Percent Pure

Fruit Pigmented Cream Foundation: White Peach

$45.00

100 Percent Pure

Fruit Pigmented Cream Foundation: Sand

$45.00

100 Percent Pure

Fruit Pigmented Cream Foundation: Peach Bisque

$45.00

100 Percent Pure

Fruit Pigmented Cream Foundation: Golden Peach

$45.00

100 Percent Pure

Fruit Pigmented Cream Foundation: Toffee

$45.00

100 Percent Pure

Fruit Pigmented Water Foundation: Creme

$39.00

100 Percent Pure

Fruit Pigmented Water Foundation: White Peach

$39.00

100 Percent Pure

Fruit Pigmented Water Foundation: Peach Bisque

$39.00

100 Percent Pure

Fruit Pigmented Water Foundation: Golden Peach

$39.00

100 Percent Pure

Fruit Pigmented Water Foundation: Toffee

$39.00

100 Percent Pure

Makeup Blender

$15.00

100 Percent Pure

Cruelty Free Powder Brush F50

$29.00

100 Percent Pure

Cruelty Free Flat Kabuki Brush F40

$25.00

100 Percent Pure

Bamboo Blur Tinted Moisturizer: Toffee

$45.00

100 Percent Pure

Fruit Pigmented Foundation Powder: Creme

$39.00

100 Percent Pure

Fruit Pigmented Foundation Powder: White Peach

$39.00

100 Percent Pure

Fruit Pigmented Foundation Powder: Sand

$39.00

100 Percent Pure

Fruit Pigmented Foundation Powder: Peach Bisque

$39.00

100 Percent Pure

Fruit Pigmented Foundation Powder: Golden Peach

$39.00

100 Percent Pure

Fruit Pigmented Foundation Powder: Mousse

$39.00

100 Percent Pure

Fruit Pigmented Foundation Powder: Toffee

$39.00

100 Percent Pure

Fruit Pigmented Foundation Powder: Cocoa

$39.00

100 Percent Pure

2nd Skin Foundation: Creme Olive Squalane + Fruit Pigments

$45.00

100 Percent Pure

2nd Skin Foundation: White Peach Olive Squalane + Fruit Pigments

$45.00

100 Percent Pure

2nd Skin Foundation: Sand Olive Squalane + Fruit Pigments

$45.00

100 Percent Pure

2nd Skin Foundation: Peach Bisque Olive Squalane + Fruit Pigments

$45.00

100 Percent Pure

2nd Skin Foundation: Golden Peach Olive Squalane + Fruit Pigments

$45.00

100 Percent Pure

2nd Skin Foundation: Toffee Olive Squalane + Fruit Pigments

$45.00

100 Percent Pure

2nd Skin Foundation: Cocoa Olive Squalane + Fruit Pigments

$45.00

100 Percent Pure

Fruit Pigmented Tinted Moisturizer: Alpine Rose

$45.00

100 Percent Pure

Fruit Pigmented Tinted Moisturizer: Creme

$45.00

100 Percent Pure

Fruit Pigmented Tinted Moisturizer: White Peach

$45.00

100 Percent Pure

Fruit Pigmented Tinted Moisturizer: Sand

$45.00

100 Percent Pure

Luminous Primer

$35.00

100 Percent Pure

Mattifying Primer

$45.00

100 Percent Pure

BB Cream Shade 10 Luminous SPF 15

$39.00

100 Percent Pure

BB Cream Shade 20 Aglow SPF 15

$39.00

100 Percent Pure

BB Cream Shade 30 Radiance SPF 15

$39.00

100 Percent Pure

Bamboo Blur Powder

$39.00

100 Percent Pure

Fruit Pigmented Healthy Foundation: Alpine Rose

$45.00

100 Percent Pure

Fruit Pigmented Healthy Foundation: Creme

$45.00

100 Percent Pure

Fruit Pigmented Healthy Foundation: White Peach

$45.00

100 Percent Pure

Fruit Pigmented Healthy Foundation: Sand

$45.00

100 Percent Pure

Fruit Pigmented Healthy Foundation: Peach Bisque

$45.00

100 Percent Pure

Fruit Pigmented Healthy Foundation: Golden Peach

$45.00

100 Percent Pure

Fruit Pigmented Healthy Foundation: Toffee

$45.00

100 Percent Pure

Fruit Pigmented Healthy Foundation: Mousse

$45.00

100 Percent Pure

Fruit Pigmented Healthy Foundation: Cocoa

$45.00

100 Percent Pure

Bamboo Blur Tinted Moisturizer: Créme

$45.00

100 Percent Pure

Bamboo Blur Tinted Moisturizer: White Peach

$45.00

100 Percent Pure

Bamboo Blur Tinted Moisturizer: Sand

$45.00

100 Percent Pure

Bamboo Blur Tinted Moisturizer: Peach Bisque

$45.00

100 Percent Pure

Bamboo Blur Tinted Moisturizer: Golden Peach

$45.00

100 Percent Pure

Fruit Pigmented Ultra Lengthening Mascara – Black Tea

$25.00

100 Percent Pure

Honey Almond Body Scrub

$35.00

100 Percent Pure

Fruit Pigmented Healthy Foundation: Cocoa

$45.00

100 Percent Pure

Organic Cucumber Juice: Cleansing Foam

$39.00

100 Percent Pure

Organic High Potency Reversal: Repair Night Cream

$59.00

100 Percent Pure

Super Fruits Eye Balm

$35.00

100 Percent Pure

Organic Matcha Anti-Aging: Antioxidant Smoothing Scrub

$45.00

100 Percent Pure

Fruit Pigmented Mermaid Palette

$45.00

100 Percent Pure

Fruit Pigmented Pomegranate Oil Anti Aging Lipstick: Calypso

$29.00

100 Percent Pure

Multi-Vitamin + Antioxidants Ultra Riche PM Treatment

$55.00

100 Percent Pure

Extra Gentle Baby Bubble Bath

$25.00